AI creates the first journey.
Automations keep it up to date.
Custory turns your product context into a structured journey, then keeps it connected to new signals from your stack.
Allowing the team to catch friction early and act with the full context.
Turn product context into a living journey
Custory starts from what your team already has — your website, docs, repo, feedback, then turns it into a structured journey your team can refine, connect, and keep current.
Get to a useful first draft faster
Custory turns your website, docs, repo, or product material into a structured journey draft, so your team starts from real context instead of a blank canvas.
Onboarding journey
The whole map from consideration to a new user and first active workspace.
Capture friction when it appears
Turn PostHog changes and recurring Intercom conversations into structured journey insights, so friction lands on the right step as soon as it becomes visible.
Give your AI tools customer context
Connect Custory to your coding and AI workflows, so agents can understand the customer problem, read the relevant journey context, and update the system properly.
AI that drafts structure and works in context
Custory AI turns your website, repo, docs, and workspace context into a usable journey draft your team can refine, extend, and keep current without rebuilding from scratch.
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Automations that turn signals into action
Custory automations connect signals from tools like PostHog, Stripe, GitHub, and Slack to the journey steps they affect, so your team can catch friction early, open the right follow-up work, and keep the journey current as the product changes.
Daily — 8:00 AM
Next run: Tomorrow at 8:00 AM
Weekly — Monday
GitHub PR merged
Item status changed
Choose a trigger
Run on a schedule or start when something changes in Custory, GitHub, or your stack. Triggers decide when the journey needs attention.
PostHogEvent volume
StripePayment failuresPull the right signals
Pull signals from analytics, billing, and feedback tools — like funnel changes, or recurring customer issues that point to friction.
Setup friction · Onboarding
Insight · Needs follow-up
ONB-42 created
Activation · Review copy
Owner assigned
Next review queued
Update the journey and kick off work
Create a journey item on the step where the problem lives, open follow-up work, and notify the team, so signals, decisions, and execution stay connected.
Don't let key signals die in dashboards
Without automation, a PostHog drop stays in a dashboard until someone notices it, discusses it, writes a ticket, and maps it back to the journey. That loop is slow and often breaks. Custory closes it automatically.
Automation templates
Start from proven workflows for signal monitoring, journey updates, team summaries, and follow-up work, then adjust the trigger, integrations, and actions to fit how your team operates.
Active team member for Slack
Regularly reviews one journey and nudges the team with next steps.
Weekly journey pulse for Slack
Turns weekly journey movement into a team-ready update.
Daily focus check for Slack
Prompts the team to confirm today's journey-aware priority.
PostHog event drift to Slack
Updates journey evidence when a key product event moves.
GitHub merged PR journey refresh to Slack
Reflect shipped product changes in the journey and prompt validation.