Custory is a customer journey operating system for product teams
Custory helps product, design, support, and founder-led teams turn customer signals into a living journey map. Teams can connect insights, opportunities, solutions, metrics, owners, and linked delivery work so the reason behind a product decision stays attached from first signal to shipped improvement.
Journey editor
The journey editor organizes the customer experience into stages and steps. Each step can hold touchpoints, evidence, insights, opportunities, solutions, metrics, personas, owners, comments, and linked tasks. Teams can review the journey as a map, table, or focused priority view without duplicating the underlying work.
AI for journey context
Custory AI can draft journeys from websites, docs, or short descriptions, summarize customer evidence, suggest opportunities, and create build prompts for AI coding tools. The AI works from structured journey context, so recommendations stay connected to the customer moment, evidence, and outcome behind the work.
Automations
Automations keep the journey current by watching connected systems, scheduled checks, and team conversations. They can update journey context, create follow-up work, notify the right people, and reduce manual copy-paste between the customer signal and the execution system.
Integrations
Custory connects with tools product teams already use, including Linear, Jira, GitHub, Slack, Discord, Notion, Figma, Miro, PostHog, Intercom, Stripe, and Google Drive. Integrations help teams bring in customer signals, keep context attached to work, and trace product decisions back to the customer journey.